Raimondi Cranes eyes North American market
Raimondi Cranes is looking to boost its profile in North America by exhibiting for the first time at the upcoming CONEXPO-CON/AGG tradeshow in Las Vegas, Nevada.
The Italian crane companys entire executive team, along with technical specialists and export and aftersales care experts, will descend en masse on the event which runs from March 7 – 11.
This is the first time in the history of Raimondi Cranes that weve taken steps to increase our visibility in North America, said Eng. Domenico Ciano, Technical Director, Raimondi Cranes.
By confirming our participation in the 2017 edition of CONEXPO-CON/AGG, we are signaling to the markets of Canada and the United States that we are looking to cultivate strong, new relationships, while simultaneously developing upon cooperative efforts with our existing client base.
Raimondi will be situated onsite at Silver 1-2, booth S5035 for the duration of the event.
As an Italian heritage brand that has now transitioned into a more advanced technical space by implementing research-based design into our latest product launches, the luffing LR213 and the MRT159, we believe its now time to increase our North American activities, added Ciano.
The 2017 CONEXPO-CON/AGG, co-located with the 2017 IFPE exposition, is a terrific opportunity for Raimondi to further its re-entry in the respective North American markets. We are dedicating considerable resources to re-establishing Raimondis heavy lifting market share in both the United States and in Canada, and our on-the-ground participation at the event is just one part of our planned activations targeting those regions, he said, referencing a recent tour of Raimondis Italian headquarters by prospective Canadian clients organized by Raimondi agent Meridion Group Inc.
According to the organisers, the 2017 edition of CONEXPO-CON/AGG expects more than 2,500 exhibitors from every sector of the construction industry.
The trade fair, held every three years, spans 2,500,000 sq. ft. and boasts over 150 educational sessions including segments on asphalt, aggregates, concrete, earthmoving, lifting, mining, and utilities over the course of four days.
Staged at the Las Vegas Convention Center, CONEXPO-CON/AGG attributes 63 percent of its attendance to contractors, with 44 percent of attendees reporting employment at the executive level across various construction and construction-related fields.