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Power 25 2022: Taarek Hinedi Vice President of Operations, Fedex Express, Ranks 5

Taarek Hinedi is the Vice President operations for FedEx Express Middle East, Indian Subcontinent, and Africa (MEISA).

Hinedi moved from FedEx in the United States to Dubai in 1996 and was appointed Managing Director of Middle East operations in 1999. In 2005, he moved to India as Managing Director of India operations and played an integral role in the expansion of the FedEx international and domestic operations.

In 2015, in addition to his India responsibilities, Hinedi also served as the MEISA lead for the TNT acquisition planning, where he successfully oversaw the delivery of the region’s execution plans and integration roadmap. He was then appointed to his current role in Dubai in 2016.

Today, Hinedi is instrumental to FedEx, providing strategic and operational leadership for 65 countries across the MEISA region. He’s a two-time recipient of the company’s highest accolade, the FedEx Five Star Award.

Under his leadership, FedEx began construction of its new regional airand-ground hub designed to meet the growing trade demands within the MEISA region and beyond. The hub will incorporate state-of-the-art technologies, including an automated and advanced sorting system, hi-speed security screening equipment, cold-chain services, and capabilities to manage dangerous goods, which will enhance the overall customer experience.

He is currently overseeing the collaboration with Dubai’s Roads and Transport Authority and Dubai Integrated Economic Zones Authority for the first international trial of Roxo, the FedEx SameDay Bot, which is being designed to optimize autonomous last-mile delivery service by offering a lightweight, reduced-emission solution.

Hinedi also supported the launch of direct-serve presence in Saudi Arabia, Egypt, Jordan, Oman, and Kenya to support the countries’ growing international shipping demands. In 2021, FedEx announced that it will invest more than USD400 million into the Saudi economy over 10 years.

He was also responsible for the launch of the first FedEx regular flight into Kenya, which connects into the FedEx hub in Dubai. The addition of Kenya to the FedEx flight schedule provides greater access for businesses, especially SMEs, in Eastern Africa to and from key trade lanes across the Middle East, Europe, Asia, and the United States.