Transmetrics opens new commercial HQ in Dubai

Transmetrics, a firm specialising in predictive optimisation for the logistics industry, announced the opening of its office in Dubai, aiming to serve its global customers by expanding across the Middle East North Africa (MENA) region.

Transmetrics uses artificial intelligence (AI) technologies within a SaaS platform, pursuing a mission to dramatically improve efficiency in the logistics industry. Through a proprietary approach for analysing, modelling, and predicting various transport flows with very high accuracy, Transmetrics’ state-of-the-art AI platform developed exclusively for logistics in shipping, optimizes transport planning through the power of machine learning and predictive analytics.

Combining the strengths of both humans and AI, Transmetrics ensures the highest operational benefits and reduces the environmental impact of logistics. The company also strives to help its customers improve their overall performance and achieve financial savings by optimizing daily operations.

The UAE, and Dubai specifically, serves as the hub that connects the Eastern and Western worlds. Many shipments go through the Dubai port as a stopover before continuing to their Mediterranean or European destinations.

As the largest port in the Middle East, it is ranked the ninth-largest container port worldwide and has incredible potential for growth. Establishing a presence here gives Transmetrics more credibility in the region and a connection to the Asian market.

The acceptance rate of innovation is also higher in this region when compared to the more rigid West, so the company will see significant opportunities for innovative growth.

“As Transmetrics revolutionizes the logistics industry with our artificial intelligence solution, we are always looking for the next frontier,” said Marc Meyer, Chief Commercial Officer at Transmetrics.

“The UAE is one of the most forward-thinking regions when it comes to the digitalisation of logistics processes. The launch of this new office is part of our commitment to expand our local support and platform capabilities in the UAE and the Middle East.”