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Saudi Arabia: 37 Genie telescopic boom lifts delivered

One of Saudi Arabia’s leading industrial service providers, Expertise Contracting Co., received delivery of 37 Genie self-propelled telescopic boom lifts.

Comprising a mix of Genie S-65 and S-85 boom lifts offering maximum working heights from 20 to 27.9m, the delivery notably included the first two Genie Xtra Capacity (XC) SX -135 XC boom lifts in the country. Combining more up reach and outreach than any other machine in this category in the market, both units have been under such high demand that Expertise plans to invest in more Genie XC machines by the end of 2018.

With this recent delivery, Expertise now counts an aerial access fleet of 85 Genie units.

Mohammed Ashraf, director of industrial supplies for Expertise, said: “We have always been extremely satisfied with Genie aerial work platforms, as well as the reliable service support provided by our local Genie team and their authorised service providers in the region. But when it comes to investing in new machines, finding the right financing solution is paramount. In this respect, Genie regional sales manager, Gary Cooke, introduced us to Muhammed Ajmal, Terex Financial Services (TFS) manager in Saudi Arabia. They have proved to be a strong partner, and the terms offered were just what we needed to expand our fleet and support our business.”

Since their delivery earlier this year, all 37 machines have been under high demand from customers operating in broad field of sectors in the region, among which, Saudi Arabia Basic Industries Corporation (SABIC), one of the country’s largest employers specialised in the manufacture of fertilizers, chemicals, polymers, and metals. It was part of a maintenance contract with SABIC that Expertise purchased its two SX-135 XC telescopic boom lifts.

Offering from 300kg up to 454kg lift capacity, the Genie SX-135 XC boom lift provides 32% more load capacity than the industry standard to raise up to three people and more tools and materials. As a result, the number of up and down trips to reload is significantly reduced which really saves time and increases productivity.

Adding an extra 3m, plus 125 degrees of jib articulation to the unit’s 43m working height and market-leading 27.43m outreach, the telescopic Genie Jib Extend is also a unique feature that is ideal for high precision access in hard to reach places.

Ashraf said: “For the first time in Saudi Arabia, thanks to our new boom lifts, Expertise now offers customers the ability to do more and work faster and more easily using a single machine. Feedback from SABIC has been great. They are more than satisfied by the machine’s capabilities that have proved a perfect fit for the maintenance of their sites. As far as we’re concerned, the Genie SX-135 XC boom is a great investment. In fact so much so that we’re already considering acquiring several more Genie Xtra Capacity units before the end of this

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