IRU World Congress kicks off in Muscat

Over the next two days, road industry leaders together with business, government and thought leaders will gather in Muscat to exchange ideas, debate solutions and define the future of transport, mobility, logistics and trade.

IRU President, Christian Labrot welcomes participants and encourages action, “We are excited to bring the industry to Oman, to the IRU World Congress 2018, to take part in the new global event for transport, mobility and logistics. This is the platform for the world’s transport leaders to stay ahead of the game and to keep up with the lightning speed of innovation and technology.”

Themed “Innovation on the Move”, the Congress is co-hosted by Asyad, Oman’s premier provider of integrated logistics services. It explores the vital role of technology in driving improvement and facilitating global trade. Nabil Salim AlBimani, Group Chief of Ports & Freezone at Asyad says, “Technology-driven innovation will be the key to meeting the challenges of tomorrow.”

Transport leaders from over 75 countries are registered, along with numerous major transport companies including Volvo, AXA, PWC, Mercedes Benz, MAN, IBM, and Virgin Hyperloop.

Themes include new technology, disruptive business models, laws and investment strategies, changing trade patterns, new market needs, emissions, decarbonisation and social issues.

The Congress will also mark the culmination of IRU’s 70th anniversary adventure, We Love the Road where David Couliau, a film producer and storyteller, travelled through 18 countries across three continents by truck, bus, coach, taxi and skateboard to meet the real people of road transport.