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EMC, Liebherr to supply 200 Mercedes-Benz mixer units across UAE

Emirates Motor Company (EMC) Daimler Commercial Vehicles and Liebherr will together supply 200 units of Mercedes-Benz Actros trucks with mixers, to help firms across the UAE deliver on their infrastructural commitments to the growing landscape.

The partnership will comprise a supply of 200 Actros 8×4 with 12cbm Liebherr mixers, out of which 100 units will be supplied to one of the largest ready-mix companies in the UAE. The heavy duty vehicles will come with a ‘connected trucks’ concept where a unique fleet-board system will be used for vehicle tracking and to measure a driver’s performance.

Bilal Al Ribi, general manager of EMC Daimler, said: “We are excited about our partnership with Liebherr as we continue to support Abu Dhabi and the UAE reach their visions.

He added: “Our aim is to provide the best vehicles and technology to meet the needs of our client’s business. Nothing fits this description better than the Mercedes-Benz brand promise and EMC’s commitment to service excellence.”

Markus Mueller, Liebherr’s marketing and sales director, said: “This strategic partnership with EMC aims to increase our existing mixers to address the growing demand in the infrastructural industry where comfort, economy, driving dynamics and variety are concerned. It is also the result of our business expansion strategy in this market.”

EMC is the authorised Mercedes-Benz distributor in Abu Dhabi, and the flagship company of Al Fahim Group, while Liebherr has contributed significantly to the rapid expansion of the UAE, and worked on various notable and high-profile projects.

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